I’m a brand marketer with 11+ years of experience driving brand growth through creative, data-driven strategies across lifestyle and food brands.

I specialize in building culturally relevant brands by aligning creative vision with business objectives and leading cross-functional teams to deliver high impact at scale.

At Levi’s®, I led brand initiatives and partnerships spanning television, music festivals, retail, social, and high-profile collaborations—ensuring cohesive storytelling across channels while fueling both brand equity and commercial performance. At Taco Bell, I expanded my leadership in brand strategy and innovation, helping shape creative programs that pushed the brand forward, strengthened consumer connection, and delivered measurable results.